What does a B2B SEO agency actually do?
The honest job description is research, judgment, and publishing, in that order: find the questions a buying committee asks, decide which pages should exist, write them, ship them, and check whether anything moved. Most self-described B2B SEO agencies, B2B SEO companies, and independent B2B SEO consultants stop at the judgment step and leave you a strategy document. Foliora publishes the page itself, through your platform's own connection, which is usually the step that stalls once a strategy document lands on an already-busy team.
How is B2B SEO different from B2C SEO?
The buyer is a committee, not a person, and the clock runs in months rather than minutes. That changes the target: a hundred visitors evaluating a six-figure contract outweigh ten thousand casual readers, so raw volume is close to a vanity metric here. It also changes which pages matter most — pricing, security, implementation, comparison — and those tend to be exactly the pages an internal team never gets around to writing.
What is B2B AI SEO, and why does a buying committee care?
B2B AI SEO is the practice of making sure your company gets named when an assistant is asked to build a shortlist, which is increasingly the first research step a committee takes. Ask ChatGPT or Gemini who the credible vendors in a category are, and it returns four or five names before anyone has opened a browser tab to visit a site or fill out a form. You are either one of those names, or you are invisible at the exact moment the list gets formed.
How long does B2B SEO take to show results?
Technical fixes and metadata can move within weeks. Pages competing for considered commercial terms usually take a few months to settle, and B2B attribution lags even further, since the deal closes long after the page did its work. Anyone promising a fixed timeline is guessing; what you can hold us to is a dated record of what shipped and what changed on each surface afterward.
Do you work with companies that are not SaaS?
Yes — most of our B2B search marketing work outside of software is professional services, manufacturing, logistics, healthcare, and industrial suppliers. All of them share the same structure: a long considered purchase, a committee, and a category question an assistant now answers on their behalf. If your buyers research before they ever contact you, the work applies regardless of whether you ship code. Software companies have a dedicated page at our SaaS SEO services route.
What does B2B SEO cost?
Foliora publishes its plans: $199, $499, and $999 a month, priced on the page instead of behind a discovery call. Traditional B2B SEO agencies and B2B SEO consultants commonly quote $5,000 to $20,000 a month, which reflects a different model built around retained hours rather than published software. Compare on where the engagement actually stops, not on the monthly number.